PENMAN
PENMAN
AI Visibility Platform

Module Content for AI Answers

RTM topic suggestions → copywriter outline →
draft first WordPress post.

This is not “just a generator”. PENMAN helps you decide what to write next, produces a conspectus/outline you can hand to a copywriter (or store as an AI-ready blueprint), and then turns it into a reviewable WordPress draft under templates + personas governance.

RTM ideas

News-based topics + competitor-inspired angles.

Model-friendly structure

Outlines optimized for fast AI answer retrieval.

Draft-first

Edit, diff, approve — then publish explicitly.

Important nuance: this supports SEO and Discover/news readiness by improving structure, freshness cadence, and clarity — but it never guarantees rankings, inclusion, or Discover placement.
Content editor screenshot (outline to draft)

Screenshot: editor view — outline config + draft content, ready for review before publishing.

Best used as a pipeline

Many teams use this after AI Visibility + AI Competition, so topics and outlines are grounded in what AI already prefers as sources.

Topic engine RTM + competitor-inspired ideas

It starts with topic suggestions — not a blank page

PENMAN can suggest topics using three sources: your WordPress tags/categories, news feeds (including RSS), and competitor-based inspiration. The outcome is a short list of publishable ideas that you can turn into an outline for a copywriter — or store as a content blueprint.

Based on Tags

Use your WordPress tags and categories as “site context”. Great for building topic clusters and filling gaps in your existing structure.

Best for: consistent SEO growth via structured content programs.
Based on News (RTM)

Generate “right-time” topics from news sources and RSS feeds. Ideal when AI systems and audiences are actively searching for fresh context.

Best for: fast answers, timely explainers, and “news-context” pages.
Based on Competition

Generate topic suggestions inspired by competitor content patterns. PENMAN can use competitor discovery and then propose adjacent topics and angles that fit your domain and tags — as a starting point for outlines.

Best for: catching up on competitor coverage and finding “missing” topics you should own.
How topic suggestions turn into an outline

The workflow is simple: generate suggestions → pick one idea → create an outline contract → hand it to a copywriter (or keep as an AI blueprint) → generate a draft when you’re ready.

Step 1
Suggest
Step 2
Select
Step 3
Outline
Step 4
Draft
Screenshot: Topic Suggestions (Tags / News / Competition)
Choose a source, then generate RTM ideas and competitor-inspired topics
Screenshot
Topic suggestions screenshot
Benefit: you start from a curated list of ideas, then move directly into outline creation.
Why this helps AI answers

AI systems often need fast, structured coverage: definitions, steps, comparisons, and edge cases. RTM topics help you publish timely “body content” that models can pull into answers — while templates/personas keep output consistent and safe to review.

Step-by-step From topic to draft

How Content for AI Answers works

The module is built as a controlled pipeline: pick a source, define intent, lock structure, generate a draft, then publish safely.

1
Choose a source for topic selection (RTM / tags / competition)

Start from suggestions: based on WordPress tags, based on news/RSS (RTM), or based on competitor-inspired topics. Select one idea and turn it into a working post definition.

tags news / RSS competition
2
Define the intent (what the answer must cover)

PENMAN scopes the piece around what an AI answer needs quickly: definitions, comparisons, steps, and edge cases. This is what makes content “model-friendly” — clearer retrieval and better answer assembly.

Set angle + target audience + level.
Pick language (auto-detect or fixed).
3
Create the conspectus/outline (the contract)

PENMAN generates an outline you can edit. This outline can be handed to a copywriter, stored as a blueprint in your content database, or used immediately to generate a draft.

Key idea: structure first → writing second. That’s how you keep quality predictable.
4
Apply governance: templates + personas

HTML Templates constrain formatting and structure. AI Personas constrain voice and expertise tone. Together they prevent “random output” and make drafts easier to review across teams.

5
Generate a draft and ship safely

Generate a WordPress draft from the outline and review it. Safe Execution provides diffs, revision history, and rollback — publishing is always an explicit action.

Screenshot: draft diff review
Review before publish, rollback if needed
Screenshot
Draft diff review screenshot
Benefit: keep editorial control — publish only after explicit approval.
How this supports SEO & Discover (without promises)

RTM and competitor-inspired topics help you publish faster and cover what audiences search for right now. Structured outlines improve readability, clarity, and internal linking opportunities — which can support SEO programs and Discover readiness signals.

Explore Discover Readiness

What you get from this module

Not “a block of text.” You get a topic pipeline, a structured outline, and a draft-first publishing path.

RTM topic suggestions

Ideas based on tags, news/RSS, and competitor-inspired topics.

Copywriter-ready outline

Conspectus/structure you can hand off or store as a blueprint.

Draft content

A WordPress draft built from the outline—ready for human editing.

Governed formatting

Template-driven structure to keep output consistent across the site.

Consistent voice

Personas apply a repeatable style and expertise voice to content.

Safe publish path

Draft-first execution with diffs, history, and rollback.

Where it fits in the PENMAN loop

Use AI Visibility → AI Competition to ground what you write in the AI source set, then use this module to convert it into outline → draft.

What teams like about this module

RTM ideas when needed, structure before drafting, and a safe publish path.

“We stopped starting from zero. The RTM suggestions gave us publishable ideas fast.”
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Editorial Lead
Publisher • Placeholder
“The outline contract made drafts predictable and easy for our copywriters to work with.”
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Content Ops
Agency • Placeholder
“Templates + personas kept output consistent. Diffs + rollback made it safe to publish.”
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Marketing Ops
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Next step

Pick a topic, lock the outline, generate a draft — then approve.

Use RTM suggestions and competitor-inspired topics to decide what to write next, then keep the execution safe with drafts and diffs.